In this blog post I will switch things up a bit. Usually I tell a story about one of my clients and their session, but we are trying a marketing approach that is new to us and I thought it would be fun to share the set-up.
The idea started when I got a letter in the mail about putting a booth display into the food court area of the outlets in Hagerstown. The cost was very reasonable and they caught me at just the correct time, with money left in the advertising budget and phone calls with crazy requests arriving every day. This opportunity, by far, seemed the most cost effective way to spend my money. Another benefit is the time frame. We installed the display today, September 28 and it will be up through the holiday shopping season until January 1.
The decision about what to show potential clients was not as easy as the decision to give this new-to-us marketing strategy a try. We finally settled on bridal, athlete and seniors. As you can see, the selection shows a nice variety of gestures and poses, while offering a peek into studio lighting and on location use of architectural elements and natural light. The selection can also be found throughout the galleries, so feel free to find the images if you want to see them more clearly, or go by the display to do the same.
Many couples get engaged over the holidays, so the hope is that they remember what they saw while shopping and will come talk to us about their wedding day, while families will see what can be done with just about any activity and book us for various occasions.
We also have informational materials about senior photos, boudoir sessions and wedding coverage, as well as regular business cards at the display area. Gift certificates can be purchased for any amount all throughout the year and make wonderful stocking stuffers. A sign planting that idea is on display as well.
We encourage you to check the display out for yourself, please let us know what you think and remember to check in on Facebook throughout the life of the display for contests and drawings. At some point we will probably add a little information collection box as well. For now, if you can guess where this alcove is at the outlets, or if you want to go and find it, leave the exact location in the comments below and everyone who gets it right, will be entered into a drawing for a free one hour session for up to 5 people, a $150 value. We will draw a winner at the end of this week.
Please browse our galleries, new work is added on a routine basis and you just never know what you may find this time around. Call us today to secure a gift certificate in any amount that can be applied to sessions and as print credit. Gift certificates make the most wonderful stocking stuffers as well!
With the arrival of the digital camera and the addition of the camera to cell phones, the need for a professional photographer seems to be less pressing. After all, we all carry a camera with us everywhere we go and can snap away to our hearts delight whenever we feel like it. We can ask strangers if they could snap a quick shot in front of a tourist spot to commemorate the moment and we don’t miss a thing when our children and grand children take that first step or utter that first word.
There are, however still moments and milestones that need to be documented professionally; newborn pictures, that first birthday, Sweet Sixteens, Quinceaneras, Bar Mitzvahs, senior photos, engagement and wedding photos, special anniversaries and maternity shots to bring it full circle. Of course there are other offerings I will not mention in this blog, as they do not really fit here.
It is one of those special moments that I was asked to commemorate the other week. A husband came to me who wanted to do something special for his wife of almost ten years. He mentioned that they did not have a photographer when they got married and he wanted to surprise her with an anniversary session that would celebrate their love for each other in a similar fashion. After some discussion, I suggested that we could also include their three sons in the pictures toward the end of the session and he got excited.
We set a date and he stopped by to purchase the session as a gift certificate to give to his wife on their anniversary, and told me that she would probably call me to discuss details.
Sure enough, a few days later, the very excited other half called me and we discussed wardrobe, location and how the session would run. At the appointed date we met and while her mom watched the boys, we took off to get the couple shots they were both looking for.
Elvin and Tania are a very sweet and funny couple. I had a lot of fun capturing their personalities and their love for each other. They were up to exploring different spots within our location, resulting in some wonderful images.
Halfway through our session, we returned to the cars, my couple changed their clothes and the boys were unloaded. We now took off to the other side of our location and created some family photos of all five of them, some of just the boys who were somewhat reluctant to cooperate, but were persuaded with the promise of ice-cream, and a few shots that included grandma as well.
All in all it was a great session and I am happy to share it with you. Back to the point I was making at the beginning of this blog, even with the constant access to a camera, the need for a professional session still arises and when you book with us, we will guide you from the first moment we pick up the phone to the last minute of the session. This care continues into our sales session, when you return to the studio about 2 weeks after your session to choose your images. We make it easy for you to select your favorites and discard the ones you can do without and guide you in choosing the right materials for your wall art that we have created for you.
So browse our offerings on our site, call us with questions and to book a session. Whatever you want us to cover, we will take care to do it well and make it fun for you.
This summer was pretty busy with weddings and I have decided to share a fun one that happened just a few weeks ago. The day started around 12:15 pm with my second meeting the groom and his men at their “getting dressed” location and me meeting my bride and her gals at Greengrove Gardens where they were getting dressed.
We had a lot of fun with everyone, including some sweet moments between my bride and her flower girls, my bride and her mom and the bridesmaids getting all of the underskirts of the wedding gown into the right position. We had some good laughs and I captured it all.
Within a couple of hours we proceeded to the church in Smithburg for the ceremony, a beautiful little church with gorgeous stained glass windows. My second was already there with the men and was setting up in the balcony to capture the vows on video, while also catching some stills of the church, the details and the wedding party as they entered from above.
One of my favorite moments is always that first glance between my bride and groom and his reaction to seeing her in her gown, gorgeously arraigned for their special day. It was very touching as some tears were shed upon that first look.
After the ceremony we got some great shots of everyone in front of the church and the typical photos of the bridal party and all of the family inside. Two of my favorites are shown here. That special moment I was able to capture when my bride and groom forgot I was there while we went looking for a groomsman gone AWOL.
Another great shot is of my couple in front of their church after I sent everyone else back in to gather their things so we could depart for the reception at Greengrove Gardens.
My second had preceded us there to catch the detail shots of décor and cake and guests milling about. After we arrived back at the venue, I caught a few more shots of the bridal party before the big entrance.
Another favorite of mine is the first dance of husband and wife and the daddy daughter dance. My bride had chosen “butterfly kisses” for her song, which always has me on the brink of tears, as I have daughters who have those little rituals with their daddy as well.
After dinner we took our couple back out onto the grounds for what I call the specials. It’s that time when the guests are happily settled and I can sneak my couples off to get wedding day portraits without being rushed. The sun was setting and with the help of a bit of portable lighting, we got some great shots. Please look below to see some samples.
To finish the day, we came back inside to catch the tossing of the bouquet and garter, and after checking with our couple to make sure they did not want us to do anything else, we called it a night around 9:30pm.
Yes, weddings are long, they are tiring, but they are one of the most rewarding and fun events we love to record for our clients. We make sure that not a moment is missed, we are on our feet the entire time with just a few minutes to eat while everyone else does the same, and at the end of it all, we return to the studio to create a sneak peek for our couples that is posted to Facebook the same night. Within two weeks each wedding is edited and ready to be relived in our studio during the viewing session, when we help our couples decide which photos go into the album that comes as part of their wedding collection.
Please browse our website for recent events, weddings and senior pictures and call us to book your next life event or family/senior session with us. We are ready to create memories for you that will last a lifetime.
Lately we have had several couples come through the studio and while most of them have been engagement pictures, I had a session with one couple who do not fall into that category. In this case, the session was a Valentines present from him to her and it just took us a while to find the perfect date to execute the session.
Gabe and Melissa are a lovely couple who were up for an adventure. We set out to our local stretch at the C&O Canal in Williamsport, MD and because they were both open to ideas that pushed the typical location a little, we found a few spots to create pictures at that I had not previously been able to utilize.
One such spot was on top of a taller base of a bridge. Gabe gave Melissa a leg up, then jumped up behind her and Voila, we had a background that looked urban enough to rival any inner city location.
We also found a wall covered in lots of ivy, lending a romantic feel to the image that was also different than what I had utilized before with other clients in the same general location.
After a quick clothing change I asked if they minded crossing the water basin for me and upon an enthusiastic “we don’t mind at all” I gave them instructions as to what I wanted them to do, as the distance was too far to give the instructions once they were in place. This situation led to some wonderful impromptu images that look fun, relaxed and non-posed.
Now it was time to head in the opposite direction and explore what we may find as we were heading down the path leading into the wooded area of the canal. We found little hidden clearings, spots where the sun peeked through the trees just enough to light Melissa’s dress in a romantic way and gnarly tree trunks that made wonderful props.
The samples within this post illustrate some of the locations described above. Here at Wertman Photography we love to discover new spots, even if we have been to the general location before and each time we take a client to that area, something new happens, as each client is inclined to a different adventure.
Please check out our galleries, in particular the wedding gallery, as we are busy with weddings and are updating that gallery as our couples come in to choose their images.
Please vote on your favorite image in this post by leaving a comment below, leaving your contact information and sharing your comment on facebook. You may win a 1 hour family session for up to 5 people, a $150 value, by doing so. The winner will be announced July 20 on our facebook page.
Last Saturday I helped preserve memories for a special couple on their wedding day. While the wedding is still in post production, I also captured the bride in question three weeks before the wedding in some wonderful moments during her bridal session, a service included in our middle wedding collection. For that session, Kristen was pampered by my make-up artist and stylist, got to try out her wedding look and play dress-up in her gown for the afternoon. It had rained for days and the morning of our session, so, being conscious of the vulnerability of her gown, I carefully placed a plastic table cloth under my bride and arranged her gown on top of it, to keep it pristine for the wedding day. With the help of two assistants and Kristen’s maid of honor we utilized the sunlight we received just in time for our session and bounced light onto our bride using only natural light for this session.
I wanted a few studio portraits as well, and two versions are shown here. Please leave us a comment on which one of the studio portraits you like better. They are the same capture, but are processed slightly differently. Both my bride and I can not decide which one we like better. Your vote will enter you in a drawing, please continue reading to find out more.
Originally we were going to shoot in fields of grass and tree groves, but with the rain making the earth soft and the grass still holding moisture on the blades, we re-grouped and decided to go to one of the local parks and use the sidewalks in said parks in order to not harm the dress and shoes. As is often the case, the change in plans led to wonderful opportunities for images we would not have had at the original location and great results. The only thing we battled the day of Kristen’s bridal session were little tiny flying bugs that found netting on a skirt to be a wonderful place to fly under. This strange occurrence took also place on Kristen and Brooks’ wedding day when we went outside for our early evening photos.
Please feel free to explore our other galleries, especially portraits and weddings as we just added new imagery to both. If a wedding is in your near future, you just got engaged or want to renew your vows, we can help and will be happy to discuss options with you. Please share this post on Facebook and comment on it when share it by voting on your favorite of the two versions of the studio portrait by commenting either with “black and white” or “sepia”, leaving your email address and name and be entered into a drawing for a 60 minute family session for up to 5 people, a $150 value. The drawing will be held on June 30, 2015.
When you think wedding, you usually think of a long engagement, a wedding planned with every detail in place, a big dress, a fancy venue and lots of guests. Most of the weddings we help our brides with fall somewhere onto that spectrum and always have at least one year in between the bride and groom signing our contract and us capturing their special day. This past December I had the pleasure to meet a couple who did things a bit differently.
Michelle and Charles had been engaged for a little while and while planning a big party with both of their families in the coming summer, you see, Charles is in the Service and stationed pretty far from Michelle’s home, the actual wedding was a rather spontaneous endeavor, executed in the courthouse with no plans to capture and record the moment.
I received a phone call on a Friday morning from Charles’ mother, asking if I was available to get a few shots of the family and the bride and groom at my studio after the courthouse ceremony. It just so happened that they caught me on an editing day, which meant that I could say: “yes, when do you need me?” The answer was that they were about to leave and would 45 minutes from now work for me? I told them that this would be fine and why didn’t I meet them at the courthouse to get a few shots outside.
I arrived just as everyone disembarked from their cars and followed the wedding party inside, caught all of the important moments, got a few more outside of the courthouse and finally met the families back at the studio for more.
Michelle and Charles are a lovely, fun couple who turned out to love their photos, the very ones they thought they did not need. Just the other night Michelle contacted me to show me where she hung their canvas print of the two of them in front of the courthouse, and to tell me that she had discovered that she needed just a few more prints to finish the display on her wall.
I decided to share this story to show that photography is important on your special day, whether that day is big or small, whether you are planning a big bash or are eloping. When you browse our site and come across pricing, we list a wedding collection starting cost. This starting cost considers the big planners, the year-long engagement with time for engagement pictures and a glamor session for the bride and the day long celebration of two people uniting in love. If you are planning a small 1 or 2 hour affair, call us and we can tailor a collection for you that fits your needs.
It is here! We are so excited to share our new website with you. Wertman Photography has been in business for over 5 years and many exciting things are happening in 2015.
We are growing in many ways including our space at the studio, which doubled in February of this year. We now have three distinct shooting spaces available and a private dressing room to make glamor and boudoir sessions even more fun and private than they were before.
We learned that we would be able to expand our physical space at the end of the summer of 2014 and decided that other changes were also necessary. Our website needed some serious TLC and after seeing work our web designer had done for other photographers, we decided that Visual Lure would be a great fit for us. Justen designed a site that is not only gorgeous but really took our vision and our love for art deco to the next level. If you have not done so yet, please browse the entire site and enjoy not only the richness of the design and the ease of the functionality, but also our portfolios to understand who we are as a photographic studio.
When we opened our doors in 2009 we knew that we would give our clients a great experience during any session and that we would produce imagery that our clients would be proud to hang on their walls. Today, five and a half years into the photography business, we continue to provide you, our clients with a great experience and great images, and we offer products you may have never thought about. We continue to innovate and add more products and specialized services to our studio. You are treated with special care and every session you book with us is tailored to your needs.
This year we have revamped our High School Senior sessions to include up to three locations and clothing changes and hair and make-up for the girls. The offered collections can accommodate any budget and print collections include many exciting products.
Our Glamor and Boudoir sessions are also redesigned to include some great products when purchased as a collection and can also be booked as stand alones you can add to, including make-up and hair.
We love weddings and engagements, as you can see in our wedding portfolio and offer all-inclusive collections with plenty of time and great options built right in.
As our new site highlights, here at Wertman Photography we love timeless design and elegance with a modern twist our clients desire. Please read more on the about us page where you can find some client review and testimonials.
We want to thank Justen at Visual Lure for creating a great new website for us and hope that all of you enjoy it as much as we do.